Monthly Archives: November 2010
A/B Test Bounce Rates November 29, 2010 Adobe Analytics

Learn how to see Bounce rates for A/B Tests...... Continue »

Twitter Analytics — Turmoil Abounds, and I'm a Skeptic November 20, 2010 Analysis

Last week was a little crazy on the Twitter front, with two related — but very different —  analytics-oriented announcements hitting the ‘net within 24 hours of each other. Let’s ...... Continue »

WAW Recap: Marketing to Hispanics Using Social Media November 18, 2010 Social Media

We jumped a little afield of web analytics at this month’s Columbus Web Analytics Wednesday: Why Marketing to Hispanics Using Social Media works. The event was hosted and sponsored by Social ...... Continue »

Tracking Lead Gen Forms by Page Name November 15, 2010 Adobe Analytics

Learn how to make sure your Lead Gen Forms are unique...... Continue »

Are you in Atlanta? I will be, next week! November 10, 2010 Analytics Strategy

Just a quick note to those of you in the greater Atlanta (GA) metropolitan region to let you know I will be in town next week working and participating in ...... Continue »

Twitter Performance Measurement with (a Heavy Reliance on) Twitalyzer November 9, 2010 Reporting

My Analyzing Twitter — Practical Analysis post a few weeks ago wound up sparking a handful of fantastic and informative conversations (“conversations” in the new media use of the term: ...... Continue »

Updated "Web Analysts Code of Ethics" November 1, 2010 Analytics Strategy

Just in case you hadn’t seen this already I wanted to call your attention to the updated (version 2) “Web Analysts Code of Ethics” over at the Web Analytics Association ...... Continue »

Tracking Recurring Revenue November 1, 2010 Adobe Analytics

Learn how to track recurring revenue models in SiteCatalyst...... Continue »